15 August 2017 — Mustek Limited, one of the largest assemblers and distributors of personal computers and complementary ICT products in South Africa, has officially been appointed as an Authorised Apple reseller for the South African market. this is in line with its business strategy of expanding its product and service offering to the market.
Mustek will be selling and supporting Apple’s entire product range including the: iMac, MacBook, MacBook Air, MacBook Pro, iPad, Pro, Apple TV, Apple Accessories, and Beats to its registered resellers, to enterprises, and SMME’s businesses nationally. The rand will include Build to Order units per the customers specifications and requirements. This appointment will enable Mustek to broaden its reseller breadth even more and grow its business in the corporate space, while providing its customers with access to Apple’s range of technology solutions. Mustek’s reseller base now have access to Apple products from their trusted distributor of choice.
Mustek are well positioned as South Africa’s ICT Supplier of Choice and have an extensive footprint of 10 sales and service branches located in all 9 provinces. With over 30 years’ experience in the ICT industry Mustek pride themselves on providing their customers with access to best-of-breed Tier 1 brands supported by the highest levels of service and support. Organizations today are increasingly looking towards Apple offerings due to their collaborative nature and the ability to create innovative ways of engagement, enhancing flexibility, productivity and efficiencies and Mustek will make this a reality. Mustek have been leaders in the SMB, corporate and public sector verticals and aim to leverage off the Apple ecosystem and the Apple Platform to break through into new arenas, ensuring that they work closely with Apple services.
Mustek has committed to allocating dedicated resources to the Apple brand and has already embarked on extensive internal training. The partnership will enable Mustek to have consistency of stock availability and stock holding whilst qualifying for pricing benefits that are passed on to the end user customer.