Microsoft is cunning. Cunning like a fox. Not a Fire-fox, obviously, but they have launched a new Android app designed to lure Android users away from Google’s operating system and onto Windows Phone.
The app, which you can download now, is called AppComparison, and what it does is a) attempt to convince you that you want to switch to Windows Phone. There’s no hard sell there though.
Instead, the app checks the other apps on your phone and lets you know which of these are available on Windows Phone. If there’s no direct equivalent then the app will suggest similar apps which can replace what you’re already using. You know, just in case you decide to take the plunge.
It’s a nice enough idea, giving users thinking about switching some peace of mind before swapping over. You don’t want to get a new phone and then find that your favourite app can’t be used, after all.